In order to see custom data tracked with Full Picture, you need to register it in your Google Analytics dashboard as either custom dimensions or metrics.
Step 1. Open “Admin” section

Step 2. Choose “Custom definitions” in the 2nd column

Step 3. Remember the information from under the settings fields in Full Picture

Step 4. According to the information from the previous step choose in Google Analytics admin panel whether you want to register a custom dimension or a custom metric.

Step 5. Click “Create custom dimension/metric”

Step 6A. Register a custom dimension:
- Give it a name
- Paste the event parameter that you copied from the Full Picture’s settings page
- Choose a scope – almost always it is “Event”. If it is different, appropriate information will be under the Full Picture’s settings fields.

Step 6B. Register a custom metric
- Give it a name
- Paste the event parameter that you copied from the Full Picture’s settings page
- Choose unit of measurement according to the information from under Full Picture’s settings fields
