Unique Features
Things that turn Full Picture from good to great
Full Picture gives you a range of unique and powerful features which:
- improve the quality of collected data
- make compliance with cookie laws much easier
- let you use advanced tracking without spending weeks on coding them (we know that – we spent weeks coding them for you)
- and more. See for yourself on the list below
Only* Full Picture lets you:
- prevent tracking you and your employees with a simple link (works even when you are not logged in!)
- a shortcode that displays an always-current list of tracking tools you use on the site (perfect for your privacy policy)
- track ad blockers
- track JavaScript errors
- prevent tracking pages if they are not viewed, e.g. pages open in tabs won’t get tracked until someone actually looks at them
- track how long visitors are engaged with the content on your site
- track clicks on page elements that are added dynamically with JavaScript
- track when visitors view certain elements on your pages, e.g. popups, notifications, ads, etc.
- label pages by their purpose
- blur page content behind cookie notice – this is very useful if you want to comply with cookie regulations but want to A/B test landing pages
- make exceptions for certain parts of the page from being blurred
- pause page redirect until tracking tools finish sending the data
- choose when to start tracking people (after they agree to cookies or with page load). You can even set it on tool-by-tool basis!
- track only the first click in a multi-click, e.g. double-click or rage-click
- prevent tracking form submissions if they happen too quickly after pageload (this may indicate that they were submitted by bots)
- track only scrolls that matter (not when people are quickly skimming the page)
- track original page titles in Google Analytics reports (SEO titles are tracked by default)
- use Google Analytics UA and Google Analytics 4 at the same time
- use up to 2 integrations of GA UA, 2 integrations of GA 4 and 2 integrations of Facebook Pixel at the same time (PRO)
- easily change prefix of Google Analytics cookies to avoid tracking issues when using multiple Google Analytics tracking tags
- avoid sending GA events to GTM’s data_layer when they are both enabled
- send to GTM what cookie notice buttons were clicked
- send to GTM visitors cookie choices
- track clicks in cookie notice buttons by tools that don’t get blocked by ad blockers (Plausible, Splitbee, Fathom)
- track ad block usage by tools that don’t get blocked by ad blockers (Plausible, Splitbee, Fathom)
- tag session recordings in Microsoft Clarity (not even Microsoft’s own WordPress plugin can do that)
- tag session recordings in Hotjar (not even Hotjar’s own WordPress plugin can do that)
- identify Hotjar users via their activity (see above)
- tag session recordings in Inspectlet (not even Inspectlet’s own WP plugin can do that)
- identify logged-in users in Inspectlet
- load Google Optimize script via gtag (default) or optimize.js script (useful if you integrate Google Analytics via a different plugin)
- oh, and Full Picture does not use jQuery which means no dependencies and faster script execution
And these are some feature that are not unique but are great to-haves:
- redirect 404 pages to a custom page or any page you want
- prevent tracking users of specific roles e.g. admins, editors, shop managers, etc.
* the list was composed after testing various competing WordPress analytics plugins. However there may be other plugins that we have not tested and which have some of the listed functions