Google Tag Manager (GTM)

Full Picture makes your GTM integrations smarter. Way smarter.

Power-up GTM with extra data

Send additional information to your GTM-integrated scripts and make them more powerful.

Track what cookies your visitors agree to
Track clicks in contact links, affiliate links, outbound links (and any other links you wish)
More accurately track pageviews (also virtual ones triggered by Ajax or anchor clicks)
Track form submissions
Track when important page elements come into view
Track scroll (with smart filtering)
Track visitor info - user id (encoded), login status and role, user's browser language
Track the time visitors are engaged with your page's content
Track search phrases and the number of results
Track WP data: post categories, tags, custom taxonomies and terms, popular authors, publish dates, and more

Full Picture’s Custom Events allow you to grab dynamic data right from the page’s HTML and send it to GTM on these and other events.

Full Picture plugin offers a unique set of features you (most probably) won’t find anywhere else.

No longer track pageviews when the page is requested. Track them when they are actually viewed!
Track the time user was engaged with the page's content, not the time between clicks
Track when links get clicked not only with left but also with middle mouse button
Prevent tracking multiple separate clicks when a user makes a double-click or a rage-click
Prevent tracking form submits if they happen right after pageload (indicating bot action)
Use smart filtering to only track page scrolls that really mean something

Feature	FREE	PRO
Send to GTM what types of cookies visitors agreed to
Track clicks on outbound links
Track clicks on affiliate links
Track clicks on email and tel. links
Track clicks on file download links
Track clicks on any page elements
Track form submissions
Track AJAX-triggered URL changes
Track clicks on same-page anchors
Track when chosen page elements come into view
Track scrolls
Prevent tracking meaningless scrolls
Track the use of Adblocks
Track WordPress page IDs
Track page numbers of archive pages
Track site author’s display names and IDs
Track post and page publish dates
Track visitor’s login status and role
Track page language
Track terms of taxonomies – standard and custom ones
Track how long a user is engaged with the page’s content
Track page load times